Heidi Klum, 49, Slammed Again For Taking Part In Lingerie Photoshoot With Daughter Leni, 18

After posting photos from their latest Intimissimi campaign on Instagram, Heidi Klum and her daughter, Leni, 18, got heavily slammed. Particularly, a photo in which the supermodel and Leni showed off their body in lace lingerie, prompted criticism of the 49-year-old decision to participate in the photoshoot.

As seen in the photos, the German-American model Heidi showed off her impressive physique in a blue lingerie set adorned with intricate white lace.

Her golden fringed hair was straight and draped over her shoulders, and her glamorous make-up highlighted a youthful look.

Leni, standing beside her mother [pictured above], donned this white underwear set paired with a satin shirt and joined hands with Heidi as they posed for the shoot.

Taking to Instagram, Heidi promoted the new Intimissimi, urging people to tag them if they saw their billboards. She penned in the caption: ‘Yiiiipppppiiiiiiii our new @intimissimiofficial campaign is here. You can discover #theartofitalianlingerie online and in all Intimissimi stores.’ However, Heidi’s fans have slammed the campaign, with most calling it embarrassing.

Someone wrote, ‘First thing I think of when I want to pose in my intimates: “my mom should be here!”, with another replying: ‘I know, kind of gross.’

Another follower typed: ‘I would not be proud to show my daughter off in this way. I would feel embarrassed and sad.’

A third fan chimed: ‘Somehow, it’s weird to see mother and daughter in underwear. I mean, how many were photographed like this with their mother.’

However, other followers gushed over the campaign calling Heidi and Leni ‘beautiful’ and that they were a ‘gorgeous family’. Elsewhere, as she countdown to her 50th birthday on June 1, Heidi shared a collection of provocative photos from her London trip. A picture saw the supermodel seated at the edge of a bathtub, wearing a white dressing gown that emphasized her assets. Heidi’s damp, golden hair flowed down her shoulders as she exuded glamour and allure, striking a sultry pose at the lavish 5-star Dorchester hotel.

Alongside the snaps, Heidi revealed it was a month until her 50th birthday, writing: ‘1 Month to my big 50 @tomkaulitz LONDON #timeflieswhenyourehavingfun.’

The mother-daughter duo had received criticism last year for their campaign with an Italian brand, with many describing it as “weird” and “disturbing”. But at the time, both Heidi and Leni defended their decision to participate in the shoot, and when asked about the negative feedback, Leni expressed that it did not diminish her positive feelings towards the photoshoot. ‘I honestly didn’t look at a lot of the reactions,’ Leni admitted at the time. ‘I am overall happy with the campaign and I had an amazing day with my mom.’

The teen model insisted she doesn’t ‘pay any attention’ to negative feedback and is grateful to work on a shoot with her mother, who she described as her ‘inspiration’. ‘Just the advice she gives me, the way she works, everything about her, I can go on and on,’ Leni, who is biologically fathered by Heidi’s ex, Flavio Briatore told Page Six at her mom’s annual Halloween party, adding ‘I love shooting with her.’

Leni has no doubt made a name for herself in the modeling world as she had been featured on the cover of Hunger magazine, walked the runway at Milan Fashion Week, and has been seen in Vogue Germany and Glamour Germany.